Expertise | Events | Venue | Life at Constellar
Constellar convenes businesses, curates ideas and creates opportunities for sustainable business growth.
18 - 20 September 2025
Marina Bay Sands, Singapore
- Day 1: 18 Sept
- Day 2: 19 Sept
- Day 3: 20 Sept
| Time | Focus | Session | Location | Registration Fee (SGD) |
| 0930 - 1130 | Opening Ceremony | Stage 1 | By-Invitation | |
| 1300 - 1400 | Licensing | Panel Discussion: "Unlocking Global Potential: Licensing Strategies for Market Expansion" This panel discussion will explore the role of licensing in market expansion, with a focus on using licensing as an effective market entry strategy and identifying brand assets to expand business channels. Takeaways: Attendees will gain a deeper understanding of: 1. How licensing can be used as an effective market entry strategy 2. How to identify and license brand assets to expand business channels 3. Best practices for structuring licensing agreements and partnerships | Stage 1 | $35 |
| 1300 - 1430 | Licensing | Licensing 101: Offer a beginner's guide to licensing, covering the basics of licensing, including types of licenses, licensing agreements, and royalty rates. New to licensing? This beginner's guide covers the fundamentals of licensing, including: - Types of licenses: character, brand, trademark, and copyright - Licensing agreements: understanding the key terms and conditions - Royalty rates: how to negotiate and manage royalties Takeaways: Attendees will gain a solid understanding of the licensing process, enabling them to make informed decisions and navigate the world of licensing with confidence. | Stage 2 | Free to Attend |
| 1430 - 1600 | Licensing | Character and Brand Licensing: Unlocking the Power of Characters and Brands This interactive workshop provides an introduction to character and brand licensing, covering the basics, benefits, and applications in franchising. Attendees will learn how to leverage licensing to drive business growth. Key Highlights 1. Understanding the basics of character and brand licensing 2. Learning how to leverage licensing to drive business growth 3. Exploring opportunities for brand extension and partnerships | Stage 2 | Free to Attend |
| 1415 - 1700 | Franchising and Licensing - COLLABORATE, INNOVATE, THRIVE | "How Can Frontline Business Tenants in Retail, F&B & Services Come Together to Build Vibrancy and Resilience for Our Sector in Times of Uncertainty?" - Raising awareness of fair tenancy practices - Exploring innovative approaches to rental structures | Stage 1 | $58 |
| "Collaborative Franchising and Licensing Models": Explore innovative models for collaborative franchising and licensing, such as joint ventures or co-branding | ||||
| Future-Ready Business: Mastering Generative AI and Next-Gen Technologies Join us for an enlightening session with Mr. Aaron Toh, Senior Business Advisor from SME Centre @SCCCI as he explores the transformative potential of Generative AI in enhancing productivity and fostering innovation within your organization for expansion. You will discover practical strategies for seamlessly integrating Generative AI in workplace and promote innovative culture to drive business forward. Participants will gain valuable information about various government support initiatives aimed at assisting SMEs in adopting Generative AI technologies for sustainable growth. |
Programme accurate as of 21May 2025 and subject to change.
| Time | Focus | Session | Location | Registration Fee (SGD) |
| 0900 - 1335 | Franchising | 2025 Singapore-Asia Franchising Conference - co-organised with Asiawide Franchise Consultants and with support from BOSSES NETWORK, etc.
The 2025 Singapore-Asia Franchising Conference (in Chinese language) is an inaugural event (as it is the first time conducted in Mandarin) bringing together experienced practitioners and experts in the franchising and chain-store arenas to share experience and knowledge. In addition to a keynote speech and an experts panel discussion in the morning, there will be a business-essentials session for middle management in the afternoon covering topics like the development of channels, fiscal & tax planning, the application of AI & IOT technology, etc.
Jointly organized by Asiawide Franchise Consultants (with 36 years experience, having clients all over Asia and beyond) and Constellar (one of the biggest trade show organizers in Asia, with Temasek as majority shareholder).
Theme: Winning Via Collaboration in Franchising
2025新加坡亚洲特许连锁高峰论坛. 主题：共创。共赢。 特许连锁增长新动力（中文）
Early Morning Session: Industry insights and Strategic Planning 早上议程：行业洞察与战略规划
Mid-Morning Session: Practical Training Workshop 中上午议程： 实战培训工作坊
Noon Session: Match-making 中午议程：资源对接与案例实操
This session will be conducted in Mandarin Language. 会议将以中文进行。
| Stage 1 | $150 for all three sessions 三个议程共 150 新元
$100 for two sessions 两个议程共 100 新元
$80 for one session 一个议程共 80 新元 |
| 1030 - 1230 | Franchising | Building Your Franchise Success Code In this game/workshop, attendees will gain insights into the crucial factors that contribute to franchise selection, enabling them to make informed decisions that can save you valuable time, money, and potential pitfalls. Utilizing a reliable blend of objective and subjective criteria, trainer will present a tried and tested, down to earth, gut meets logic methodology of filtering franchise options to help franchisees zoom in on what really counts when selecting the best franchise fit. Key Takeaways: 1. Practical franchise simulation for hands-on experience in acquiring franchises. 2. Understanding your own investment profile. 3. Understanding success drivers for franchisors and franchisees. 4. Effective use of objective and subjective factors in franchise selection to save time and money. 5. Use tried and tested Decision Matrix to filter your franchise options. 6. Gain insights to avoid unnecessary pain, financial setbacks, and wasted time in franchising. A fun and informative game session/workshop on how to build your successful franchise portfolio. Do not miss this opportunity to engage with Franchisors to practice your new skills! | Stage 2 | $58 |
| 1400 - 1730 | Franchising - GROW GLOBALLY | Franchising in Malaysia, Thailand, Indonesia and China 1. Understanding franchising laws and regulations in these countries 2. Learning about market trends and opportunities 3. Gaining insights from industry experts and peers | Stage 1 | $58 |
| Franchise and Licensing Success Stories: Strategies for Growth and Expansion This session will feature successful franchise and licensing businesses sharing their experiences, challenges, and strategies for achieving growth and profitability. Our speakers will provide insights into navigating local markets, adapting to regulatory requirements, and overcoming obstacles to success. Key Takeaways: 1. Practical strategies for franchise and licensing expansion. 2. Insights into local market nuances and regulatory requirements. 3. Inspiration and motivation from successful entrepreneurs. |
Programme accurate as of 21 May 2025 and subject to change.
| Time | Focus | Session | Location | Registration Fee (SGD) |
| 1000 - 1200 | Franchising | Unlocking Customer Delight with ChatGPT and AI This topic explores the application of AI and ChatGPT in customer experience, making it relevant to franchisors and franchisees seeking to improve their customer service. | Stage 1 | $28 |
| 1330 - 1500 | Franchising | Match Your Investment: Finding the Right Franchise for Your Budget This session will guide attendees in selecting a franchise that aligns with their investment budget. Key Highlights: - Assessing investment goals and risk tolerance - Evaluating franchise options within a specific budget range - Considering factors such as franchise fees, ongoing royalties, and marketing expenses - Case studies of successful franchise investments within different budget ranges | Stage 1 | $28 |
| 1530 - 1700 | Franchising | Franchise 101 | Stage 1 | TBC |
Programme accurate as of 21 May 2025 and subject to change.